ARHITEKTURA: Enterijer
PROJEKAT: Wein & Wahrheit
KLIJENT: Weinkellerei Höchst GmbH
LOKACIJA: Sulzbach , Nemačka
GODINA: Novembar 2011.
POVRŠINA: 85 m²
TIM:Peter Ippolito, Gunter Fleitz, Tilla Goldberg, Markus Schmidt, You Seok Na, Tim Lessmann
FOTOGRAFIJE: Zooey Braun
Weinkellerei Höchst je otvorio drugu prodavnicu vina u okviru tržnog centra Main-Taunus. Nalik na biblioteku sa knjigama, boce vina poređane su od poda do plafona duž tri zida prodavnice. Plafonsko trakasto ogledalo postavljeno uz zidove dodatno umnožava ovaj efekat duplirajući visinu polica. U sredini prostorije između ogledala okačen je plafon sačinjen od staklenih sudova koji ima jak vizuelni efekat. Svetlost koja se prelama u plafonskoj instalaciji, kao odsjaj sveće u staklu, stvara atmosferu vinskog podruma u ovom inače modernom prostoru i privlači pristalice epikurejskih zadovoljstava. Fasada prodavnice je uvučena u prostor radi optimizacije raspoloživog prostora. Vrata se otvaraju ka spolja da ne bi smetala razgledanju unutrašnjeg prostora. Natpis imena i logo prodavnice vina osvetljeni su belim svetlom, dajući fasadi eksluzivan izgled. Centar prostorije formiraju šalter, sto za degustaciju vina i pult za pakovanje. Svi elementi imaju čiste skulpturalne forme. Njihova kubična geometrija ističe igru materijala – belog laminata i izbeljenog hrasta. Dominantni materijali u prostoru su staklo i hrast koji su izabrani da asociraju na prostore iz sveta vina. Upotrebom ovih materijala ostvaruje se senzualni ambijent koji je usmeren direktno ka potrošačima epikurejskih shvatanja.
ARCHITECTURE: Interior Design
PROJECT: Wein & Wahrheit
CLIENT: Weinkellerei Höchst GmbH
LOCATION: Sulzbach, Germany
YEAR: November 2011
SIZE: 85 sqm
TEAM: Peter Ippolito, Gunter Fleitz, Tilla Goldberg, Markus Schmidt, You Seok Na, Tim Lessmann
PHOTOS: Zooey Braun
The Weinkellerei Höchst has opened a second wine shop in the Main-Taunus shopping mall. Resembling a library of learned tomes, wine bottles fill the store from floor to ceiling along all three interior walls. A mirrored ceiling band running around the edges of the space further multiplies this effect in the vertical. Within the mirrored ceiling a canopy of glass vessels is suspended, forming a strong key visual. The light breaks in them like candlelight reflected through a glass, giving this otherwise modern setting the atmosphere of a wine cellar and conjuring up associations of epicurean indulgence. The shop façade has been drawn into the space to optimise the available area. The doors thus open outwards so as not to block browsing space within. The name and logo of the wine shop are illuminated in white on the pillar and across the lintel, giving the façade an exclusive feel. The centre of the room is formed by a group consisting of a checkout counter, an elevated table for wine tasting and a packaging station. All the fittings have been given clear and sculpted forms. Their cubic geometry emphasises the material interplay of white laminate and bleached oak. Glass and oak are the dominant materials in the space, both chosen to reference the world of wine. Their use results is a sensual ambience that appeals directly to the epicurean shopper.
